Taking new projects for Q4 2026

Mohan Gowda

Performance marketing consultant for brands that need leads their sales team can close.

Book an intro call Read my story
10+years in performance marketing
50+brands, from B2B to real estate
mohangowda.in MG Consulting & StrategyHiring me for a project? Services, scope and the project form live here.
Google AdsPerformance MaxMeta AdsLinkedIn AdsYouTubeX AdsGA4HubSpot
Mohan Gowda on his blue and white motorcycle, on a road lined with pink bougainvillea
Off the clock, on two wheels

Intro

Ten years, looking back

I'm a Bangalorean, and most of what I know about marketing I learned by doing it.

Over more than a decade and 50+ brands I have run ad accounts, built CRMs, designed websites, shot property films and sat through a lot of sales reviews. The work changed shape many times. The question never did: did this bring in customers?

In 2020 I wrote that the pandemic would push every business online, and that marketing would grow past basic SEO and social media. It did. Today the job covers automation, CRM, attribution and AI. I still enjoy it most when a messy funnel turns into one you can explain on a single page.

Outside work I'm the same person with different tools. I ride and customise bikes and four-wheelers, advocate fitness and train, and travel whenever I can. The guitar has been a constant for over a decade. Ad platforms change every quarter, the six strings don't. Psychology and zen keep me curious about what moves people. On a good day, all of it comes back to putting a smile on someone's face.

"The best marketing feels invisible to the audience, but the results never do."

Along the way

  • Paid mediaGoogle, Meta, LinkedIn, YouTube and X campaigns for 50+ brands
  • Lead generationB2B pipelines judged on leads sales could close
  • CRM and automationNurture, scoring and workflows so no enquiry waited
  • Websites and UXSites, portals and dashboards, designed and reviewed
  • Brand and filmIdentities, motion graphics, corporate video and property films
  • MG Consulting & StrategyMy own practice, at mohangowda.in
Instinct is a hypothesis.Data is the answer.
Audiences are tested.Research is only a starting guess.
A lead counts when sales can close it.Form fills are cheap.
AI takes the busywork.Strategy stays with people.

Who I help

Four kinds of teams call me

Each one arrives with a different problem. The fix always starts with the same question: which leads actually turn into revenue?

"We get leads. Sales says they're junk."

B2B and SaaS founders

I rebuild targeting, lead capture and scoring so the pipeline fills with buyers who fit.

"Our buyers are technical and the cycle is long."

Hardware and industrial brands

Account-level targeting, patient nurture and a CRM that makes sure sales follows up.

"We need site visits, not likes."

Real estate developers

I shoot the property film and run the campaigns that bring serious buyers to the site.

"We spend on ads and can't tell what works."

Service and local businesses

Search and Meta campaigns tracked to real enquiries, so you know which rupee brought which customer.

Services

What I do

Strategy through to execution, handled by one person who has done each part many times.

  • Paid media

    Google, Meta, LinkedIn, YouTube and X campaigns tuned to cost per lead and ROAS. Every audience tested, every creative iterated.

    Google / Meta / LinkedIn

  • B2B lead generation

    Ideal customer profiles, multi-channel capture and lead scoring, reported as cost per qualified lead.

    ICP / scoring / CPL

  • CRM and automation

    CRM setup, nurture sequences and workflows wired to your ad platforms, so no enquiry waits until morning.

    HubSpot / workflows

  • Digital strategy

    Market and competitor audit, channel mix, budget split and a 90-day plan your team can run with.

    Audit / budget / roadmap

  • Brand and website

    Identity, ad creative, motion graphics and conversion audits that show where visitors leave your site.

    Design / UX / CRO

  • Real estate films

    Cinematography and editing for apartments, villas and commercial spaces. Listing films, developer reels, vertical cuts.

    Shoot / edit

Engagements

Three ways to work together

Start small if you like. Most long partnerships began as an audit.

One-time

Audit

A hard look at where your money and leads go today, and a written plan for what to do next.

  • Ad account and tracking review
  • Funnel and CRM leak check
  • Prioritised action list

Good fit if you spend on ads and aren't sure what's working.

Monthly

Partnership

I run your paid media, lead generation and reporting as part of your team.

  • Campaign management across channels
  • Weekly numbers in plain language
  • CRM and automation upkeep

Good fit if you need steady, qualified leads every month.

Fixed scope

Project

One defined outcome, delivered end to end.

  • Campaign or product launch
  • CRM rebuild or landing page funnel
  • Property film, shoot and edit

Good fit if you know exactly what needs building.

Process

How a project runs

The same four steps, whatever the budget.

  1. Audit

    I read your ad accounts, analytics and CRM to find where money and leads slip away.

  2. Plan

    Targets, budgets, channels and tracking agreed in writing before any ad goes live.

  3. Launch

    Campaigns, landing pages and CRM flows go out together, tested end to end.

  4. Report

    Weekly numbers: spend, leads, cost per lead and what changes next.

Writing

Notes from the last decade

All writing

FAQ

Before you call

The questions founders ask most in the first five minutes.

Ask me something else
How is working with you different from hiring an agency?

You work with me directly. The person who plans the campaign is the person who runs it. No account managers and no juniors learning on your budget.

Which ad platforms do you run?

Google Ads (Search and Performance Max), Meta (Facebook and Instagram), LinkedIn, YouTube and X, tracked in GA4 and connected to CRMs such as HubSpot.

Do you work with businesses outside Bengaluru?

Yes. Most of the work runs over calls, shared dashboards and WhatsApp. I am based in Bengaluru and can meet in person here.

Do you use AI in your work?

Yes, for the busywork: reporting, lead routing, research and ad variants. Strategy and audience decisions stay with me.

How quickly do you reply?

Within 24 hours on WhatsApp or email.

What is the difference between mohangowda.com and mohangowda.in?

This is my personal site. mohangowda.in is my consulting practice, MG Consulting & Strategy, with full service details and a project form.

Let's talk.

Tell me what you sell, who buys it and what you spend on ads today. You get an honest first take within 24 hours.

Book an intro call on WhatsApp